About Sustainability

What is Sustainability? - Definitions

There are many definitions for Sustainability, and the agenda is moving very quickly. A pragmatic definition that we use at the FMCG Sustainability Institute is:

“Organising and running the business based on a set of principles, approaches and tools that focus the business on doing well economically, environmentally and socially.”

The assertion here is that sound ecological and social performance contributes to business success. Sustainable business practices save money through greater productivity and efficiency, and can increase profits via a more compelling value proposition (including investors / shareholders).

Read more about Sustainability:
Approaches
Journey
Measures