FMCG Sustainability Barometer
The Retail World FMCG Sustainability Barometer is the most comprehensive research study to date on the status and progress of Sustainability in Australian FMCG and Retail organisations.
Retail World Magazine and the FMCG Sustainability Institute (FSI) have joined forces to benchmark sustainability in the Australian industry via a major research project.
The Retail World FMCG Sustainability Barometer Survey will be the most comprehensive view of sustainability progress in the sector to date.
The project is made possible through the generous sponsorship of Jigsaw Strategic Research and i-Link Research Solutions. The study will also be conducted with the support of the POPAI Sustainability Committee via its Future’s So Bright Green Sustainability Conference.
The Barometer aims to determine where the collective Australian FMCG and Retail industry is at in relation to environmental, social and economic sustainability.
You can participate in the survey by returning to our home page and clicking on the ‘FMCG Sustainability Barometer - participate here’ button.
Free Sustainability Report to thank you for participating in this survey:
The FMCG Sustainability Institute has authored a free report available exclusively to participants after completing this survey.
The report, entitled Leveraging Sustainability for Strategic Advantage outlines some of the key sustainability issues affecting the FMCG industry and provides clear, practical tips to:
- address these issues in your company; and
- maximize the potential benefits and advantages available from applying a strategic approach to sustainability.
At the end of the survey you will find a link to download the report in PDF format.
Outputs of this research study will be used to:
1. Identify what the burning issues are;
2. Determine what companies need to focus on (implications);
3. Provide a form of benchmark for suppliers and retailers; and
4. Identify gaps in current thinking.
Results of the survey will be published in Retail World Magazine in late 2008. The full research report will subsequently be available via the websites of Retail World Magazine, Jigsaw Strategic Research, i-Link Research Solutions and the FMCG Sustainability Institute.
The research is specifically aimed at answering a number of questions including how many FMCG and Retail companies:
1. Have a formally developed sustainability strategy encompassing all aspects of the triple bottom line
2. Have sustainability targets against which they are reporting publicly
3. View sustainability as a source of differentiation / competitive advantage with Customers and Consumers, and if so, how
4. Have tactical programs in place to address specific sustainability issues (environmental and social)
5. Are planning to do any of the above in a given period of time
6. If not, why not – barriers to Sustainability progress
The study does not aim to ‘throw stones’. It aims to clarify where the industry is now in order to gain a clearer view on where we can collectively go, in a positive and proactive manner.
We would greatly encourage and value your participation in this research study. Please visit our home page and click on the survey button.
For further information about the study please contact Lee McAllistair via email on enquiries@fmcg-sustain.com.au or call +61 414 941 585.
